The Yellow Sticker Cookbook is a platform designed to reduce food waste and save money. By simply entering ingredients on your shopping list or already in your cupboard, the Yellow Sticker Cookbook generates recipes to incorporate all your items into one delicious spread.
When nearly one in seven Brits reported skipping meals to save money, Uncommon Creative Studio rose to the challenge to keep people fed and financially conscious. Launched in 2023, the Yellow Sticker Cookbook helps buyers ‘slam together a meal from random items’, and is available at the tip of your fingers.
The Yellow Sticker Cookbook was developed as a response to the cost of living crisis and food waste. It gives shoppers the ability to win ‘reduced section roulette’ and harness the true potential of discounted food offerings.
With a scanner for in-store barcodes and a search bar to manually upload, the app generates a plethora of meals including two or more of the inputted items. Hence the name, it encourages shopping in the reduced section. By buying about-to-expire items, consumers will save food from being thrown away, and themselves a few quid as well.
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