DHL Supply Chain has been named as the new logistics service provider for Reflaunt, a technology platform enabling branded resale, as per a partnership announced in February 2024.
Supply chain cost is one of the biggest hurdles preventing scalability amongst resale businesses. This partnership will address this common pain point by tapping DHL’s existing logistics infrastructure to fulfil Reflaunt’s branded fashion resale contracts.
Under this arrangement, Reflaunt is contracted by brands to manage their resale operations. DHL personnel then handle all products resold via Reflaunt, taking care of logistics including pick up, handling and authentication. Products are inspected and photographed at DHL facilities before being added to Reflaunt’s technology platform. DHL then manages inventory, storage and distribution.
The rollout comes after a successful one-year trial period conducted in Poland.
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