Hoppn is a new social e-commerce platform featuring an innovative Infinite Color Search Tool, which allows users to find products in any desired colour. By selecting a colour from the wheel, users can discover items that match their preferences – particularly useful for stylists and curators looking for precise colour combinations.
Aimed squarely at purpose-driven Gen Z, users can search by brands that align with the issues that matter most to them – from recycled to vegan, BIPOC-owned to charitable.
Hoppn also strives to empower independent brands within its marketplace by giving designers complete control over the appearance of their stores. This approach allows brands to showcase their individual identity and connect more authentically with their target audience.
The platform’s community-centric explore page is regularly updated to reflect the latest trends and ensure users are kept informed about popular products. Taking a personalised and trend-conscious approach, the platform offers a visually appealing and inclusive space for users to discover and engage with emerging brands.
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