Heinz delivers fans their dream burger creations

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Heinz in Brazil ran a fun social media campaign to keep its fans entertained during lockdown.

Using a simple burger template provided by Heinz, fans were invited to draw their dream burger and post it on Instagram with #MakingArtWithHeinz (#FazendoArteComHeinz).

The brand then chose their favourites and worked with a renowned burger chef to create them in real life and deliver them to the winners alongside a selection of Heinz products.

The campaign was created by Brazilian agency Africa.

24/06/2020 Latin America
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