Located in Canary Wharf, London, immersive experience Fairgame combines nostalgia-inducing fairground games with cocktails.
This adult-only funfair is an experiential space filled with drinks, street food and funfair games updated with new technology. The venue includes games such as Roll-A-Ball Derby, Skeeball, Shoot the Clown, Whac-A-Mole, and other classic favourites. The games feature digital leaderboards and the ability to form teams to compete against friends or strangers in the venue. These digital features are all integrated with the venue’s booking and food and drink ordering systems, centralising the whole experience through one app and making it easier for visitors to access everything.
With its interactive games and Instagram-friendly backgrounds, Fairgame has seen its following on the platform jump from 25 to over 25,000 after an influencer event in the first week of its opening. Welcoming 300,000 visitors and hitting a £13m pound turnover in its first year, Fairgame is demonstrating there is a strong demand for adults-only spaces for play.
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