The Sunnyside app (formerly known as Cutback Coach) provides an AI-driven health coach for $99 a year using psychology-backed approaches to encouraging more mindful drinking.
The coach, called ‘Sunny’, encourages lifestyle changes based on the inputs of a team of human coaches. The analytics dashboard shows how much money has been saved, how many empty calories not consumed, how much sleep has potentially been improved, etc. by reducing alcohol consumption.
Users receive daily texts and emails, encouraging them to stick to their own pre-defined goals, such as maintaining three dry days a week, and having no more than two drinks on the other days. Gamified challenges mean users can compete with friends to see who can drink 50% less than normal. A $298 annual subscription provides a weekly Zoom call with a coach. The start-up has raised $14.6 million at the time of writing.
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