Kuri is a new meal planning iOS app that considers each user’s dietary and nutritional requirements. Using their location, it suggests recipes that can be made with local and seasonal ingredients and those already in the pantry. Kuri advocates eating with greater consciousness: wasting less, eating local and seasonally, and watching what you eat.
The personalised, climate-friendly cooking app does not push users to become fully vegan, but rather helps them cook more mindful, low-carbon meals. 80% of the meals Kuri suggests are meatless, even though 70% of Kuri users are omnivores.
By using the shopping list feature, users can convert recipes into shopping lists. As part of its efforts to keep users low-carbon, the app also uses prompts and behavioral nudges. Based on the company’s estimates, its users have a 60% lower carbon footprint than the average US citizen.
“The vast majority of the reviews Kuri gets praise the quality of the app, its recipes, its simplicity, rather than its climate-friendliness. I think it’s a sign we’re doing something right,” says co-founder and CEO Baptiste Malaguti.
The app was launched in 2020, and has clocked up more than 2,300 ratings with a 4.9 star average. It’s been featured by Apple’s App Store editors several times.
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